How to Sell on Myntra: An Exclusive Guide to Becoming a Myntra Seller

Table of Contents

  1. Introduction
  2. What is Myntra?
  3. Why Myntra is a Lucrative Platform for Sellers
  4. Eligibility Criteria for Becoming a Myntra Seller
  5. Required Documentation for Seller Registration
  6. Steps to Start Selling on Myntra
  7. Myntra's Commission Structure
  8. Advantages of Selling on Myntra
  9. Categories You Can Sell On Myntra
  10. Payment Policy and Profit Calculation
  11. Start Selling on Myntra Today!
  12. Conclusion
  13. FAQs

Introduction

Have you ever wondered what it takes to sell on one of India's largest fashion and lifestyle e-commerce platforms? Think about the immense opportunities that come with tapping into a vast market of over 60 million users. Whether you're a small business owner or a large retailer, the potential benefits of selling on Myntra are indeed enticing. In a fast-paced digital world where online marketplaces are thriving, joining platforms like Myntra can drastically enhance your business reach and growth.

In this post, we will guide you through the entire process of becoming a Myntra seller, from initial registration to listing your products. Discover the eligibility requirements, necessary documentation, and the benefits you stand to gain from this platform. With our detailed, step-by-step guide, you'll be well-prepared to start selling on Myntra and take advantage of its extensive customer base.

What is Myntra?

Myntra stands as one of India's premier e-commerce destinations for fashion and lifestyle products. Launched in 2007 and headquartered in Bengaluru, Karnataka, it offers a seamless shopping experience for consumers by collaborating closely with merchants. Boasting over 2,500 brands and more than five lakh products, Myntra provides a wealth of opportunities for sellers to reach a vast, engaged audience.

Why Myntra is a Lucrative Platform for Sellers

Myntra has rapidly grown, attracting millions of monthly users, partly due to its diversified product range and reliable customer service. As a seller on Myntra:

  1. Large Customer Base: Access to 60 million active users who frequently visit the platform.
  2. Full Merchandise Control: Ability to manage your catalog, orders, and supply chain efficiently.
  3. Simplified Payment Processing: Myntra handles all payment gateway setups.
  4. Real-Time Insights: Access to data analytics tools that help enhance product visibility and performance.
  5. Exceptional Customer Service: Easy returns, exchanges, and quick refunds enhance buyer trust.

Eligibility Criteria for Becoming a Myntra Seller

To start selling on Myntra, you must be a legally registered business. Myntra allows the following types of businesses to list on their platform:

  1. Sole Proprietorship
  2. Partnership Firm
  3. Private Limited Company
  4. Limited Liability Partnership (LLP)

Required Documentation for Seller Registration

Preparation is key to a smooth registration process. Make sure you have scanned copies of the following documents:

  1. GST Certificate
  2. PAN Card
  3. Bank Details (Cancelled Cheque/Bank Statement)
  4. Address Proof of Business
  5. Brand Authorization Letter (if you're selling branded products)

Steps to Start Selling on Myntra

Step 1: Registration

Visit the Myntra seller registration page and fill out the application form with your business details and necessary documents.

Step 2: Approval

After submitting your application, wait for feedback from Myntra. Once your application is approved, you'll be assigned an accounting professional to help you with the onboarding process.

Step 3: Onboarding Model Selection

You can choose between two types of models to onboard your products:

  • Direct Fulfillment: You handle all order processing.
  • Third-Party Fulfillment: Myntra manages warehousing, packaging, and delivery.

Step 4: Quality Check and Listing

Complete the Quality Check process, which can take up to 1.5 months. Following this, you'll need to set up your account listing, which may take an additional 3 months.

Myntra's Commission Structure

Myntra does not charge any registration fees. However, a commission ranging from 4-5% is applicable depending on the product category. Commission rates vary, being relatively lower for high-value, low-price categories and higher for highly competitive segments like ethnic and Western apparel.

Advantages of Selling on Myntra

Selling on Myntra offers numerous perks, including:

  1. Wide Reach: Extensive consumer base enhances product visibility.
  2. Marketing Support: Access to promotional tools and analytics.
  3. Customer Trust: Efficient logistics and return policies build buyer confidence.
  4. Revenue Incentives: Potential for increased sales through various promotional activities on the platform.

Categories You Can Sell On Myntra

Myntra specializes in lifestyle and fashion products. Here are some main categories where you can list your items:

  1. Apparel (Men, Women, Kids)
  2. Footwear
  3. Accessories (Bags, Belts, Sunglasses, etc.)
  4. Home DĂ©cor
  5. Personal Care Products

Payment Policy and Profit Calculation

Payments on Myntra are processed within 10-15 days post-sale. The proceeds are directly transferred to your registered bank account after deducting Myntra's commission and any applicable charges.

Start Selling on Myntra Today!

Myntra provides excellent support for sellers, assisting with onboarding, product listing, and strategic advice to help you succeed. Leveraging a reliable logistics service like Shiprocket can further enhance your selling experience by ensuring timely and cost-effective deliveries.

Conclusion

Selling on Myntra can significantly impact your business by providing a platform to reach millions of potential customers. Leveraging the extensive support and resources available, and partnering with efficient logistics services, you can ensure a streamlined and profitable selling experience on Myntra.

FAQs

1. What do I need to start selling on Myntra?

To sell on Myntra, ensure your business is legally registered and complete the registration form with relevant documentation on the Myntra website.

2. Are there any registration fees to start selling on Myntra?

No, Myntra does not charge any registration fees. However, a commission of 4-5% is applicable on sales based on the product category.

3. Who can sell on Myntra?

Any legally registered business in India, such as a Sole Proprietorship, Partnership Firm, Private Limited Company, or LLP, is eligible to sell on Myntra.

Transform your business by joining Myntra's extensive e-commerce platform today and navigate towards greater growth and success.