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Leveraging the organic search channel to promote anything from a concert to a conference, or indeed a retreat is one of the most excellent ways to grow awareness, consideration, and sales for your event.
One of the ways Google is helping occasion marketers increase each of these key performance metrics is by advertising the opportunity to markup event-related content on their websites in order to qualify for rich results in search that show more data and features past the event link – including components like ticket pricing, availability, imagery, speaker information, and location all on the search results page.
Event markup is fantastically effective. In case you think about any sort of ticket type company in today's age - movie tickets, music tickets, other show tickets - in case they aren't utilizing this sort of markup, they are missing out on a lot of potential organic traffic.
Displays the location of for example where the event is happening, an organization is located, or where an action takes place.
Displays the title/name of the event.
Displays the start date and start time of the event. We prefer adding both the date and time so users can more easily find events that fit into their schedule
Displays the description of the event. We describe all details of the event to make it easier for users to understand and attend the event.
Displays the representative image of the event. We prefer including an image because it helps users understand and engage with your event
Displays the offers on each ticket type in Search Engine Result Page
Displays If the tickets are in stock right now in Search Engine Results Page
Displays the participants performing at the event, such as artists and comedians.
Final thoughts:
We understand structured data for SEO better than anyone. We build, test and release your website's Structured Data and validate code using Google Structured Data Testing Tool. We also use the URL Inspection Tool URL Inspection Tool to test how Google sees the page.
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In order to keep everything on track we have developed our own communication tool. It is great to have all the project communication including attachments and invoices in one place.
There will be a dedicated team working on the projects coming from you. You will be regularly updated on the progress on your email address.
We are confident enough in the quality of our service to offer one of the most liberal refund policies around. Unsatisfied with a service from HulkApps? You will get a full refund on any order for any reason.
We are a group of 140 in-house Shopify coders, programmers, marketers, and designers with over 10 years of industry experience.
We need to recharge our batteries but in the case of an urgent project, we make exceptions and overcome the craziest deadlines.
We offer 2-price options depending on completion time. While placing an order you will see the approximate delivery date. We may adjust the delivery date depending on project complexity. We start working only after the client's approval of delivery date and price.
We offer unlimited revisions. Bug fixes and minor tweaks are always on us. Additions and sizable changes will be charged separately.
Sure. Just contact us whenever you need our assistance. Even if it is months after project completion.
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We use USD (United States Dollars).
We accept PayPal and all major credit cards.
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Based on project scope, we provide discounted packs. We have substantial custom discounts and great delivery adjustments for large scale projects. After we review your requirements, a further price adjustment is made.
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Rising to serve you better, we are delighted to announce that PlanetX has been acquired by HulkApps, a Chicago-based leading Shopify agency. The combination of HulkApps Shopify services and PlanetX's strong capabilities in the eCommerce industry will lead to continued growth for both companies.
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