The dawn of a thrilling new era in ecommerce is here! With Shopify Editions Summer '23, the landscape of online commerce is being rewritten with groundbreaking innovation. Shopify introduces Magic & Sidekick, their latest AI-driven tools, designed to redefine how online businesses are managed. These smart tools empower merchants to propel their stores to unprecedented heights with features that streamline email marketing, customer support, and back-office management. So, sit tight and get ready to witness a transformation in ecommerce like never before!

What is Shopify Magic?

Imagine a tool that utilizes the power of AI and Shopify data to deliver personalized, contextually relevant support for a variety of tasks. Enter Shopify Magic, a suite of free features seamlessly integrated into Shopify's products and workflows. From store building and marketing to customer support and back office management, Shopify Magic is poised to revolutionize how merchants operate.

Email Campaigns That Convert

Crafting the perfect email campaign can be challenging, but with Shopify Magic, you can create engaging campaigns with just a few keywords. The feature recommends compelling subject lines and content based on the content of your email, using a tone of voice that aligns with your brand. Even the best send times are suggested to ensure higher click-through rates. Shopify Magic removes the guesswork and the effort, making email marketing as easy as a click.

Personalized Customer Support

For in-store shopping, instant contact is often crucial for customer conversion. To meet this need, Shopify Magic offers AI-driven instant answers within Shopify Inbox for common customer queries. You only need to approve the FAQ suggestions personalized to your store, enabling your customers to get the answers they need instantly.

Use Case: Improving Customer Support

Busy businesses can utilize this feature to reduce their customer support workload and ensure a more efficient and satisfactory customer experience. By providing instant, personalized answers, businesses can improve their customers' shopping experience, potentially driving more conversions.

Meet Sidekick: Your AI Assistant

Shopify Magic also introduces Sidekick, your new AI-enabled assistant designed to simplify the process of starting, running, and growing your business on Shopify. Sidekick is always available to assist you, whether you need to create a new product listing or generate a report on store visitor numbers.

Simply tell Sidekick what you need, and it will guide you to the appropriate place and assist you in completing the task. Need to create a product for a beach-themed toner priced at $35? Sidekick can help you set it up. Need to find out how many visitors your store had in the past few days? Sidekick can generate a report for you in no time.

Use Case: Streamlining Store Management

Sidekick is particularly beneficial for entrepreneurs who are just starting out or those managing multiple aspects of their business. By assisting with various operational tasks, it allows business owners to focus on other important aspects of their business, such as product development or strategic planning.

Conclusion

The launch of Shopify Magic and Sidekick is a testament to our ongoing commitment to empowering merchants through innovative technology. These new features harness the power of AI to provide contextually relevant support across store building, marketing, customer support, and back-office management. We believe these additions will revolutionize the ecommerce experience for our merchants, and we're just getting started. So buckle up, because the future of ecommerce is here, and it's brimming with possibilities.