Destination for All Things Shopify

With Twitter being one of the top social media platforms for business owners to showcase their new products and directly engage with their customers, the latest collaboration project with the...

在建立您的業務的早期階段，很難知道從何處開始。如果您希望您的電子商店取得成功，您需要吸引正確的客戶來增加您品牌的知名度。最大的挑戰是確定最適合您業務的最佳電子商務行銷渠道。 那麼您要如何決定把注意力放在哪裡呢？ 這就是我們的幫助的地方！ 在更詳盡介紹頂尖行銷渠道之前，我們將介紹基礎知識，讓您的行銷工作開始順利，並確保您的電子商店獲得持續的高質量流量。 什麼是行銷渠道？ 行銷渠道由人們、群體和活動組成，使消費者能夠獲得商品和服務。它將商品的所有權從生產地轉移到使用地。 您選擇的行銷渠道對於您公司的整體行銷計劃至關重要。我們將提到的大多數渠道都被歸類為數字行銷，這使電子商務企業能夠接觸到在網上瀏覽的人們。其他渠道，例如舉辦現場活動或發送直郵，則試圖與人們面對面接觸。 來看看有哪些最佳行銷渠道： SEO行銷 電子郵件行銷 社交媒體行銷 付費廣告行銷 內容行銷 聯盟行銷 合作夥伴行銷 活動行銷 搜索引擎優化（SEO） 這是一個將您的網站進行優化，使其在人們搜索與您業務相關的物品和服務時更加可見的過程。您的網站在頁面搜索結果中出現得越靠前，吸引的訪問者就越多。使用SEO作為一種行銷渠道的美妙之處在於它通過流量目標生成更穩定的收入流。為了取得更好的SEO表現，開始內容優化至關重要，這可以通過深入的關鍵詞研究和在發布的內容中使用引人注目的素材圖片來實現。 使用SEO的好處： 節省費用 更好的投資回報率 使您的網站導航更容易 為您的站點帶來更多訪問者 使您更可信並可靠 使您保持競爭力 有擴展業務的機會 您將擁有更大的網站展示 電子郵件行銷 電子郵件行銷是通過電子郵件與客戶互動，以增加品牌認識度，客戶忠誠度並提高行銷活動的方式。這使您能夠與現有客戶和過去的客戶建立聯繫，目的是增加品牌忠誠度，並使電子郵件行銷成為一種具有重要影響力但相對便宜的數字行銷渠道。 以下是典型電子郵件行銷的例子：...

Want to entice your customers to shop in your store without compromising your product value, like giving a discount or bundling products to increase AOV? Founded in 2015 in Australia...

Shopify or Squarespace 一 which platform would be ideal to set up an ecommerce online store for your business? Comparing Shopify vs Squarespace is the best way to divulge the...

With the recent developments in the commerce industry and the way the pandemic took us closer to ecommerce, many consumers are still working from home and prefer to make purchases...

Shopify Inventory management is one important aspect for merchants to keep products well-stocked for buyers. With so many essential things to manage and nurture consistent online sales growth, merchants view...

With so much going on this year, particularly with Shopify merchants smashing records with $2.9 billion in sales, a 21% increase in sales from the previous year 2020, prepare your...

When you take your business to ecommerce, your website becomes the essential representation of your brand and the primary point of interaction with your customers. It is no longer satisfactory...

Your store design matters not only because it affects your business experience with your brand but also because it affects your ability to convert visitors into customers.  Learning how to...

To help you gain agility and position yourself for growth, HulkApps Product Options is integrated with the PageFly Shopify landing page builder app. HulkApps Infinite Product Options Shopify App gives...

The Key Performance Indicators (KPIs) account for a large portion of the data used to make decisions such as "did we do what we intended?" and "what should we do...